The U.S. computer giant Microsoft, losing momentum in the market for operating systems for mobile phones, announced Monday the launch of new software, Windows Mobile 7, but denied any desire to create their own phone. This release was issued on the first day of World Congress mobile phone, which is held in Barcelona (Spain). “The Phone next generation of Windows, the Windows ‘Phone Round 7′, is a major milestone in our strategy,” after the launch of Windows Phone 6.5 in October that a “first step in our evolution towards mass market “said Nicolas Petit, director of the mobility division at Microsoft France.

The U.S. giant has “completely transformed its interface” with “a dynamic screen” which users can install the icons it wants (music, favorite contacts, social network …) and will automatically be updated he said. The manufacturer has inspired “a point of view of design and fluidity of the interface” of Zune, its multimedia player currently only available in the U.S., “said Petit.

A completely different system

The system includes six “hubs”, thematic worlds where the user can find all its contents, that “people”, a “dynamic directory” in the same place with the mails, social networks, etc.. The ” images, which are automatically synchronized with the wireless PC or the Xbox Live network to play on his mobile. ‘That is completely at odds over what you did before, “but also with what is happening today, where” everyone strives to copy Apple, which revolutionized the industry with its popular iPhone, said Mr. Petit.

The first Windows Mobile 7 will be available in Q4 2010. Microsoft’s partners include operators (Samsung, LG, HTC, Sony Ericsson, Dell, new to this market, …). Asked about the launch of its own mobile, as Google has done with the Nexus One, manufactured by HTC, Mr. Petit said: “This is not our way.” “Our DNA is not to build the hardware. We have an ecosystem of partners that makes it better than us,” he said.