With “Lost Mobile SFR, SFR customers have the ability to locate their mobile at any time lost. This service is available on the website of the operator.

This service offers customers a complete solution for SFR, the first on the market, combining ease of use and access and providing a payment system to act without commitment.

“Lost Mobile SFR is accessible to all SFR customers, whatever their mobile or fixed, and allows the customer to make sure it has not simply lost his mobile phone before you take steps to block Sim card.

To access the service “Mobile SFR Lost”, simply connect to the site www.sfr.fr under “My Account” to authenticate and start the location of his mobile. The position of the mobile is so inquired about a card with the date, time and location.

This service solution, approved by the CNIL (Commission Nationale de l'Informatique et des Libertés), Cell ID technology used to locate safe cell is located in the SIM card of the mobile.

This service is charged to the Act (2 €) and is charged directly on your mobile.

If for various reasons, the location fails, the client is not charged and is asked to block his line after declaring the loss of his mobile.

An innovative service is the first time an operator offers the plain and simple. Others will certainly follow!

Strategy – After business and mobile giant will bring VoIP service in a wide range of devices through an SDK kit called Skype.

Multiple sources of income: that is the objective of Skype for several years, especially since the firm is once again independent. If a VoIP service brings together hundreds of millions of users, the share of free usage remains predominant.

The implemented strategy is simple: the decline in technology sectors where it can be monetized. The first sector addressed: the company with the establishment of a division dedicated Skype for Business.

After the SMEs, the group turned to large accounts with different products such as SIP and Skype for a centralized administration tool for IT managers. This tool, Skype Manager is also evolving.

Skype's watches, TVs, cars …

“The portal provides new functions based on feedback from our customers,” explains ZDNet.fr David Gurle, president of Skype for Business. “Besides the creation of accounts for employees, adding funds and functions is now associated with loans to groups of users have permissions to go on different accounts, managing the features according to users' accounts, including video and sending files.

Skype refuses to give detailed figures on the adoption of this offer but mentions “a very strong demand particularly for multi-site, supported by the consequences of the crisis growing directions to reduce their travel costs,” said David Gurle.

Officially, 35% of members use Skype's professional service.

Second area where Skype is trying to develop: applications and third party equipment. Bricks are well integrated Skype for over a year in business applications like Salesforce and LotusLive IBM.

Today, Skype aims to go further with Skype kit that allows easy integration of Skype into applications but especially in equipment connected. Skype is pre Kitfeel the form of an SDK for the manufacturing partners.

It includes APIs (programming interfaces) that allow for example to run Skype in the background “on TVs, notebooks and other devices connected.” The firm also evokes the world of cars, watches …

All functions of Skype will be supported: audio and video conversations, and instant messaging.

In beta, Skypekit is available by invitation only. To use the kit, it will pay a registration fee of $ 20.

“This is a strategic development for us which led to a concerted action with our partners (BMW and LG were the first). The goal is to offer a range of compatible equipment and certified 'plugged Into Skype,” the responsible.

Finally, the last strategic sector for Skype, mobility. After being blacklisted by most mobile operators around the world, the use of Skype is beginning to be allowed on the 3G networks of some operators such as AT & T in the U.S. or Orange (Pay optionante) and SFR in France.

“It'sa good start but if the operators are aware that Skype is complementary to their offers, they will have to show more openness,” reminiscent Assen David Gurle numerous discussions with various operators.

Meanwhile, Skype offers a kit for companies that want to deploy VoIP tool for fleets of mobile features include functions to manage communications while roaming cost.

Strategy – Launched just last three months, the two terminals KIN its stowed in the closet, and launches in Europe were canceled. Microsoft is now focusing all on Windows 7 Phone expected before the end of the year.

We suspected it a little, but the offensive KIN Microsoft in smatphones is a failure. Less than three months after the launch of the first two terminals of the range in the U.S., the publisher announced it stops everything and that exits in Europe with Vodafone are simply overridden.

The software giant said that the team working on KIN join that devoted the next operating system Windows 7 Phone which will allow Microsoft to regain control of the smartphone market, where it is slowing now behind Google's Android …

Both terminals KIN, very oriented social networks are made by Sharp but sold under the name Microsoft. A first. They have an interface (Loop), which centralizes the latest accounts, Facebook, MySpace, Twitter (a bit like MotoblurMotorola) and Windows Live.

Accumulation of defects

It also offers a music service and cloud storage mode. It is therefore understandable that these terminals are aimed primarily at young people with the promise of a smartphone 100% Social ..

Still, these devices combine a number of defects: some innovative features and a hybrid version of Windows Mobile while the publisher has in his files a fresh Windows 7 Phone and much more powerful. A contradictory strategy that has weighed heavy.

In addition, the positioning adopted by Microsoft is already very crowded, especially in the U.S. where 'messaging phones' abound and where Motorola already successfully surfing the wave of unified social networks.

Moreover, for some, these were only a launch KIN niche until Windows 7 Phone. But despite this positioning very targeted, the sauce did not, the sales were not followed.

Asked at the launch by ZDNet.fr Stéphane Dubreuil, Director Telecommunications and Media for the firm SIA Council estabit already very skeptical